SEO Lessons From Game of Thrones
What have you been doing on Sunday nights at 9 p.m. for the past month and half? If you’ve been watching Game of Thrones, you might be wondering if you read the title of this blog post right. You did!...
View ArticleWhy Is Optimizing Your Mobile Site Important?
More and more people use their smartphones to perform online searches today. But many companies neglect to make optimized mobile sites, causing users to get faulty redirects and smartphone-only errors,...
View ArticleIs WordPress Good for SEO?
Our clients often ask us if WordPress is good for SEO. The answer is yes! Once known primarily as a blogging platform, WordPress has built a reputation for providing a solid SEO foundation as a CMS—and...
View ArticleContent Curation to Build Authority & Generate Leads
As an SEO Campaign Manager here at Blue Corona, one of the first questions I ask a brand new client is,“Who are some of the genuine authorities in your industry that you do not compete with?” As long...
View ArticlePPC & SEO for Restoration Companies
It's July 4, 2013 and I've got restoration on my mind (maybe because I'm thinking off all the fire damage jobs bound to be generated by drunk people shooting illegal fireworks from their tinder box...
View ArticleHow to Write a Better Call to Action
My boss has been known around the office to make a fair amount of extremely unusual statements. One of my coworker's favorite Ben Landers quotes is, "Would you look how skinny my legs are? I'm like an...
View ArticleWhat Does a Good Backlink Look Like?
Want to know a fun fact? Super Bowl-winning quarterback Drew Brees'home page has over 10,000 backlinks.ImageImage: read more
View ArticleWhat SEO Success Looks Like Today
Google has been on a roll with the Penguin and Panda updates—fortunately, or unfortunately, depending on your search engine optimization (SEO) and online marketing tactics! Every day, Google is getting...
View ArticleDoes Website Security Impact My Google Rankings?
According to Google, 12 to 14 million searches per day returned hacked sites to online searchers. These hacked sites are categorized as either compromised (content and links have changed) or harmful...
View ArticleInvest in CONTENT Marketing NOT SEO
It doesn't take a web marketing expert to recognize that the picture you see online and the real world are two distinctly different places. With a small investment in a new website and some web...
View ArticleHow Do I Know Which Backlinks to Remove?
Ever since I left for college, my dog has had major trust issues with me. Google has similarly had trust issues with millions of companies who defied its guidelines in effort to boost rankings and...
View ArticleRemodelers: Improve Rankings with Content Marketing
If you’re a remodeler looking to get more leads from the web, it’s time to step up your web presence—and your search engine rankings. How? Add more quality content to your company’s...
View ArticleOnline Marketing Can Be a Beach
As someone who usually works eight days a week, I was happy when my boss told me he’d be taking a two-week beach vacation this month. I was very honored when Ben asked me to look after the office for...
View ArticleMyths About SEO
“Keywords aren’t relevant anymore.” “Linking out to another site will hurt my SEO efforts.” Have you been hearing statements like those lately? Yes, SEO is constantly changing and evolving, but that...
View ArticleShould I Build Multiple Websites?
Having multiple websites, I imagine, is probably like having multiple wives. After all, how can a single website possibly suit all your needs and wants? I think I’m going to stop before this analogy...
View ArticlePutting the "Content" Back Into Content Marketing
The rise of content marketing has undoubtedly changed the Interwebz—and not necessarily for the better. Content marketing has given birth to an online world of poorly written blog posts, landing pages,...
View ArticleSEO Tip: Get Rid of Duplicate Content
When it comes to search engine optimization (SEO), imitation is NOT the sincerest form of flattery. In fact, it could get you a big old wrist slap from Papa Google. We’re talking about duplicate...
View ArticleSink Your Teeth into Shark Week SEO
Hello Shark Week. I have been waiting for you.ImageImage: read more
View ArticleIs My SEO Company Doing a Good Job?
If you’re reading this blog post, my guess is you’ve realized that the Yellow Pages and other forms of traditional advertising no longer yield an acceptable return on investment. You’ve moved your...
View ArticleContractors: Should You Invest in Both PPC & SEO?
At Blue Corona, our clients always ask us if it’s okay to run pay per click (PPC) and search engine optimization (SEO) campaigns at the same time. They want to know if a PPC campaign will affect their...
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